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Can new 9th Circuit cy pres ruling save $20 mln Facebook deal?

9/21/2012 COMMENTS (0)

By Nate Raymond 

The U.S. 9th Circuit Court of Appeals hasn't been much of a fan of class action settlements that deliver money to charities rather than to actual class members. In the last year, the court has rejected two so-called cy pres settlements, including one in a cyber privacy case. But it's an appellate court's prerogative to change its mind.

On Thursday, a divided panel upheld a lower court's approval of a $9.5 million privacy class action settlement with Facebook that gives no money to Facebook users and $6 million to a newly established charity promoting online privacy. Another $2.36 million is earmarked for plaintiffs' lawyers.

Now the question is whether the 9th Circuit's stamp of approval in this case can save yet another Facebook cy pres class action settlement -- this one a $20 million deal resolving claims related to Facebook's "Sponsored Stories" feature -- that was resoundingly rejected by U.S. District Judge Richard Seeborg of San Francisco in August.

Michael Rhodes of Cooley, who represents Facebook in both class actions, hinted Friday that the new 9th Circuit opinion might come into play in reviving the Sponsored Stories settlement. "We are digesting the opinion, as well as Judge Seeborg's order (in the other case), and are deciding what that means in the Sponsored Stories litigation," Rhodes said.

The settlement addressed in Thursday's appellate opinion arose from a class action accusing Facebook of violating users' privacy when it launched "Beacon," a defunct 2007 program that broadcast users' website history with their friends. Objectors to the settlement had challenged the assignment of $6 million to a newly created charity, the Digital Trust Foundation, whose three-member board would include a Facebook-employed designee.

But Judge Procter Hug, writing for the 9th Circuit majority, said parties aren't required to pick charities based on what the court or class members might want. "On the contrary, such an intrusion into the private parties' negotiations would be improper and disruptive to the settlement process," Hug wrote.

As you might expect, that sat better with some of the parties in the case than others. Plaintiffs' counsel Scott Kamber of Kamber Law said in a statement that he was "gratified that the 9th Circuit saw the fairness of this settlement," noting that the ruling means the appeals court still considers cy pres relief to be a benefit to class members.

But Allison Zieve, director of the Public Citizen Litigation Group, which represented the objectors, said that the ruling didn't acknowledge legitimate problems with the designated charity. "To give the defendant in a case about invading users' privacy a primary role in spending class funds to protect users' privacy seems counter-intuitive, to put it mildly," Zieve said in a statement. "We are surprised and disappointed that the court considered the settlement to be fair and adequate."

Interestingly, the same district court judge oversaw both the Beacon and Sponsored Stories settlements, approving one and rejecting the other. The rejected Sponsored Stories deal, which purported to resolve claims that Facebook violated users' privacy by publicizing their "likes" of advertisements, would have sent $10 million to various charities while allowing the plaintiffs' lawyers to apply for up to $10 million in fees.

In refusing to approve the settlement, Seeborg didn't rule out all cy pres class actions. Instead, the judge asked the class and Facebook to submit a revised motion for approval of the settlement that addresses their justification for a deal that delivers no money to the millions of potential class members in the case. He also asked for briefing on whether some cases are just too big to ever settle.

The Beacon settlement could provide a roadmap for a renewed Sponsored Stories deal, although there's a significant difference between fees for plaintiffs' lawyers in the two cases. In Beacon, Seeborg awarded attorneys fees of just 25 percent of the final settlement fund; the Sponsored Stories settlement that he rejected called for plaintiffs' lawyers to potentially receive as much as the designated cy pres charities. Seeborg has said he has "serious concerns" with that math. (Robert Arns of The Arns Law Firm, a lawyer for the plaintiffs in the Sponsored Stories litigation, didn't respond to a request for comment.)

And if there are objectors to the revised Sponsored Stories settlement, Facebook may still have to contend with 9th Circuit judges who have previously rejected cy pres deals. Five judges on the court are on the record as expressing their concerns at least once, including Judge Andrew Kleinfeld, who dissented in Thursday's ruling. "This settlement perverts the class action into a device for depriving victims of remedies for wrongs, while enriching both the wrongdoers and the lawyers purporting to represent the class," he wrote.

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